Britain’s longest-running motorcycle TV series, The Motorbike Show, hosted by Henry Cole, launches its dedicated website on September 14, 2025, offering fans ad-free access to episodes and fresh content. This move responds to growing demand from viewers in the UK and abroad, expanding the show’s reach beyond traditional TV.
A Fresh Chapter for Motorcycle Enthusiasts
The Motorbike Show first aired in 2011 and has since produced 13 series with 67 episodes, captivating audiences with its mix of bike restorations, road trips, and expert insights. Now, in 2025, the show steps into the digital age with themotorbikeshow.com, a platform designed to keep the passion for motorcycling alive year-round.
This launch comes at a time when motorcycle interest surges, with events like the 2025 UK National Rally in Cornwall drawing thousands of riders. The new site promises to build on that energy by providing exclusive material not available on broadcast TV.
Fans have long requested easier ways to watch past episodes, especially those featuring iconic builds and celebrity guests. The website addresses this by archiving all seasons and specials, making it simple for viewers to revisit favorites anytime.
Exclusive Content and Subscriber Perks
Subscribers gain access to brand-new original programming, including behind-the-scenes footage and motorcycle challenges. One highlight is Henry Cole’s attempt to break a V8 motorcycle speed record on a restored Norton Nemesis, with footage debuting first on the site.
The platform also fosters a community for riders, offering perks that go beyond viewing. These include special deals on gear and tools, which align with the show’s practical focus on bike maintenance and adventures.
To make the experience even better, members get priority invites to live events. This community aspect taps into the social side of motorcycling, where sharing stories and tips strengthens bonds among enthusiasts.
Here are some key benefits for subscribers:
- Ad-free streaming of all 67 episodes and new specials
- Exclusive discounts on motorcycle clothing, accessories, and maintenance tools
- Early access to event tickets and meet-ups with show stars like Allen Millyard and Guy Willison
Henry Cole’s Passion Drives the Project
Henry Cole, the charismatic host, expresses excitement about this evolution. He sees it as a way to keep creating content that celebrates motorcycling, a pursuit close to his heart since the show’s inception.
Cole notes that while The Motorbike Show returns to ITV4 in 2026, the website allows for more flexible programming tailored to rider interests. This independence means episodes can dive deeper into topics like custom builds and historic rides.
His vision includes collaborating with experts like engineer Allen Millyard, who restored the Norton Nemesis for the speed record attempt. Such projects highlight the show’s blend of entertainment and education, inspiring viewers to engage with their own bikes.
This initiative reflects broader trends in 2025, where TV shows increasingly go digital to connect with global audiences. Cole’s approach ensures the content remains authentic and rider-focused.
Recent motorcycle news, such as KTM’s 2026 model unveils, shows the industry thriving, and The Motorbike Show aims to stay at the forefront by covering these developments.
Launch Event and How to Get Involved
To mark the website’s debut, Henry Cole and his team host a free event at the National Motorcycle Museum on September 14, 2025. Attendees can meet the presenters, view classic bikes, and learn about the new platform.
This gathering ties into other 2025 motorcycle happenings, like the Devitt Insurance MCN London Motorcycle Show in February, offering fans multiple ways to celebrate the sport.
Subscription details are straightforward, with options to fit different budgets. The following table outlines the plans:
| Plan Type | Cost | Features Included |
|---|---|---|
| Monthly | £3.99 | Full access, ad-free viewing, perks |
| Annual | £40 | All monthly benefits plus savings |
Signing up is easy through the website, and early adopters may find limited-time offers. This launch not only preserves the show’s legacy but also adapts it for today’s connected world.
Looking Ahead to More Adventures
As motorcycle culture evolves in 2025, with events like Motorcycle Live at NEC Birmingham drawing crowds, The Motorbike Show’s new website positions it as a central hub for enthusiasts. It combines nostalgia with innovation, ensuring the thrill of the ride continues online.
Whether you are a seasoned rider or new to the scene, this platform offers valuable resources and entertainment. Share your thoughts on the launch in the comments below, and spread the word to fellow bike lovers for more exciting updates.